Sectoral Research & Campaigns
Workshop Description:
Building deep and sustained union power and density means looking beyond individual companies or worksites to comprehensively assess an industry across all relevant employers and geographies. A sectoral approach to research, policy, and campaigning is vital in fragmented or subcontracted industries in order to raise standards and engage workers in building their union industrially rather than site by site. In this workshop, you will learn how to step back from one company’s operations or financials and look at the big picture. Gabriel Peterson of SEIU will walk you through the considerations behind sectoral campaigns, research strategies for preparing a sector-wide initiative, and deeper dives into case studies for sectoral organizing and power-building.
Workshop Leaders:
Gabe Peterson is a Senior Researcher with SEIU. In more than a decade at SEIU he has supported new organizing campaigns in higher education, child care, fast food, public sector employees, and other industries. He is a graduate of the Luskin School of Public Affairs at UCLA with a Masters in Urban and Regional Planning where he was a union member of UAW 4811. Prior to that he co-founded Box Dog Bikes, a worker owned bicycle shop in San Francisco now in its 22nd year of business.
